As part of its efforts to promote the film, the team is to release a promotional music video titled Sirikkadhey on August 18 at 6.00 pm. The song has been sung by Arjun Kanungo and Srinidhi Venkatesh.
This promotional video has been directed by Prabhu Radhakrishnan, who is also directing Nivin Pauly in the film that is being temporarily referred to as Production No.03.
Music for this video has been scored by Anirudh while lyrics for it have been penned by Vignesh Shivan. It may be recalled that the numbers that the two have worked together on have invariably emerged hits.
Sources say the video will feature Siva Karthikeyan, Keerthy Suresh, Anirudh, Arjun Kanungo, Srinidhi Venkatesh, Inno Genga, Mariia, Shashank Vijay and Kebajeremiah.
The music video will have an English version too, which will be released through M TV a week after the Tamil version is released.