“This is a very proud moment for us. We are distributing a huge commercial fi lm with a very big hero for the fi rst time. The Vijaystarrer Thalaivaa is our fi rst ‘big’ release. At Vendhar movies, we started our journey on August 24, last year. We have distributed several fi lms so far and have even handled a production independently,” opens up Madhan. He also hints at more productions from the fi rm soon. “We have a few concepts in mind and will make an announcement regarding this very soon, once we tie in all the details,” he says.
A Vijay film is a vasool fi lm, according to Madhan. “If you notice, there are no other big releases this month. Thalaivaa will enjoy a solo run. That is what happens when a Vijay fi lm releases. It dominates the screens.”
What kind of films does Vendhar Movies prefer to distribute? “Comedy fi lms. They click big time with the audiences and have proved to be very successful. Occasionally, we also distribute fi lms to help some of our friends in the fi lm industry with releases.” It is very heartening to note that Vendhar Movies generally prefers fi lms that are certifi ed a clean U. “I have released U certifi cate fi lms so far. A fi lm that has been certifi ed U, has no hassles and can be watched with the entire family whereas in the case of a U/A certifi cate, parental guidance and supervision is required. I would prefer to distribute fi lms with a U certifi cate, as I believe in clean, wholesome entertainment,” he adds.
I am surprised and touched when Madhan says that he would like everybody to do well in the industry and make profi ts. “The fi lm industry is a source of employment and livelihood for hundreds of thousands of people. So while healthy competition is a good thing, everybody should do well. Successful fi lms help the industry grow, thereby sustaining so many families while also entertaining crores of people. The inspiration I derive from Vendhar, makes me aim at becoming Number 1 in this fi eld. SRM, Pudhiya Thalaimurai are all Number One. We are confi dent that Vendhar Movies will reach the top too, and are working towards it.”